We know how important page speed is to our customers, especially those who are investing their time and energy into creating great UX and SEO performance on their websites. With page speed being factored in more & more to SEO performance, we know how important this is to your marketing & traffic-generation efforts.
About 6 months ago, we released support for lazy-loading WP plugins which allowed customers to use lazy-loading plugins on their WP sites. However, the actual thumbnail listing images on our search results page were not lazy loaded.
A New Standard
There is now a widely-supported internet standard for lazy-loading images natively in the browser. It works in all modern Chrome, Edge, Firefox, and Opera browsers; Safari support is coming soon. Support for native lazy-loading is 78% of desktop users and 68% of mobile, and rising every day. See all the details here.
We are now using
loading="lazy" for all search results images. Since our default search results page loads 100 listings, lazy-loading has a huge impact, reducing the number of requests by 80-90 and the page weight by 2-4 MB.
Please note that are are still including the
skip-lazy attributes on our images so that WP lazy-load plugins do not affect our IDX content.
Images represent 103 of the images requested on the page load, with images weighing in at 2.7MB out of 4MB total page weight.
Now, only 31 images are loaded (a reduction of 72 requests!) and there and images are now just 615kB of 2.1MB total page weight (a reduction of 1.9MB transferred).
There is nothing you need to do to take advantage of the new lazy loading; it has been automatically enabled on all sites!