minubo changelog

06.12.16

Today’s customers are demanding: They expect brands and retailers to provide them with fully personalized communication. If they don’t get the right message at the right time, they probably won’t buy. Still, there hasn’t been any system that allows easy yet flexible customer segmentation across all relevant data points – until now.

minubo's new customer segmentation tool is now available in your account. It offers:

• Full flexibility: Segment your customers easy and fast – on whatever criteria you want to
• Full data base: Build segments on all relevant data points – demographics, transactions & journey
• Full integration: Easily use your segments in your campaign management tools – via CSV exports or direct data feeds

20.11.16

Dashboards are now sorted alphabetically, which makes it easier for users to find the dashboard they were looking for and also sort them according to their needs by naming them accordingly.

27.09.16

Sales Channel Alerts will now help you to identify why visits, conversion rate, basket size or revenue deviated from their usual average. 

27.09.16

Heartbeat now offers a new insight, which proactively informs you about high return rates for your products. The alert is triggered by looking at the average return rate for the product category and compares it to the actual return rate of the product within the category. An alert gets triggered if the actual return rate deviates more than 10% from the average product category return rate. 

26.09.16

We extended the share functionality to all Heartbeat alerts now in order to enable our users using the alerts across different teams. 

15.09.16

This is a feature for our Feed power users. You can now download a feed with comma and tabstop delimiters by adding &delimiter=comma (for , as delimiter) or &delimiter=tab (for | as delimiter) behind the feed url in your browser.

15.09.16

Okay, this is a big one, that we like quite a lot: you can now transform widgets on your dashboards into feeds with one click! Here is how:

(1) Go on your dashboard and choose the widget that you would like to export.

(2) Click on the eye to get to the detail view

(3) In the detail view you will see the Feed symbol in the right upper corner (see screenshot)

(4) Clicking the feed symbol will redirect you to the feed edit page. Double-check if all required metrics are in there, add new ones, change the sequence – click download. DONE!

15.09.16

Improvement for our Feed Users: We added a download button to the feed edit page. This enables you to directly download a feed instead of copy/pasting the feed link in your browser. Saving you some clicks and time!

14.09.16

As you might know, we released Heartbeat as a beta to certain customers first. One feedback that we got back that however useful the customer reactivation alert was, it was missing an important feature to make it really valuable to you: being able to extract the actual customer numbers, names and email addresses which were identified in the alert to then use them for E-Mail campaigns. As of today we added an option to download all this information in a csv file – both for existing customers and new customers. 

14.09.16

Ooops – small hick-up this morning. Our Heartbeat feature did not display the alert messages as it usually should. Our apologies for any inconvience this might have caused! The bug occurred due to a new deployment and we fixed it within 30 minutes after. The alerts did not get lost and are displayed as usual now.